Graphic Products to become Graphic Innovations

19 May 2017

ORAFOL is a global leader of pressure sensitive vinyl films committed to a long-term strategy focused on innovation and the highest standards of quality. As one of the most trusted names in the industry we routinely evaluate our commitment to meet our customer’s highest standards.

As part of this strategic focus and customer commitment, ORAFOL will change the graphics division name from Graphic Products to Graphic Innovations. This name change is synonymous with the innovative product solutions that we are well known for and further clarifies our position as a market leader of new and innovative products worldwide.

Dr. Holger Loclair, Managing Director of ORAFOL Europe GmbH says, “The ORAFOL brand is a well-established presence in the global graphics market. We are widely known for bringing new ideas to the market, as well as striving to find better product solutions to meet the continuously evolving requirements of the market. With this in mind, we find that Graphic Innovations will much better reflect what we do and what we stand for. We are very positive about the name change.”

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